Which two methods can be used to pass conversion attributes such as model type, color, and year of production through a Floodlight activity? (select two)Select All Correct Responses

Which two methods can be used to pass conversion attributes such as model type, color, and year of production through a Floodlight activity? (select two)Select All Correct Responses

• Set up a Custom Dimension in Google Analytics
• It is not possible to pass conversion attributes
• Set up a custom Floodlight variable in Google Tag Manager
• Set up a custom Floodlight variable as a dimension in Search Ads 360

Correct answers are:

Set up a custom Floodlight variable in Google Tag Manager
Set up a custom Floodlight variable as a dimension in Search Ads 360