What is a lightbox ad?

What is a lightbox ad?

• A cross-screen expandable ad format that optimizes for taps/swipes on mobile and mouse-overs/clicks on desktops
• A remarketing specific ad format to announce new features of your app
• A type of ad format that shows extra information (“extending” from your text ads) about your business
• A mobile text ad Bottom of Form

Answer is – A cross-screen expandable ad format that optimizes for taps/swipes on mobile and mouse-overs/clicks on desktops

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